Specifications of the Industrial Automation Industry
The Industrial Automation industry is quite small in the global perspective. The number of companies in this industry is estimated to be below several thousands.
Due to the low level of competition in Industrial Automation, Google Ads campaigns can provide quick and successful results. As a result, a specialized and custom-tailored Google Ads campaign can be more effective. Where Google Ads campaigns have to face higher competition and high search volume, less but more qualified leads are expected in this specific niche industry.
Because decision makers in the Industrial Automation conduct searches in a unique way, Google Ads providers with no prior experience in this industry are less likely to provide positive results.
Therefore, Google Ads campaign in Industrial Automation needs to stand out from the crowd with high creativity and innovation.